!["[Updated] Pinpointing Potential A Youtube Niche Journey"](https://thmb.techidaily.com/6b81d20b1d6e26d0457009bbfe739603019d02e6b0e9205be931fb19bdb3ed9f.jpg)
"[Updated] Pinpointing Potential A Youtube Niche Journey"
![](/images/site-logo.png)
Pinpointing Potential: A Youtube Niche Journey
How to Find A Niche Market on YouTube
Richard Bennett
Oct 26, 2023• Proven solutions
What is a Niche?
A niche is what makes your channel unique.
When you are finding a niche for your YouTube channel, you are looking for a subset of a genre, subject, or topic to make videos about.
A niche can be broad like a channel about traveling.
Or more focused such as a channel only about traveling for food.
Then it can be hyper-focused such as a channel only about traveling for street food.
When people talk about “niching down,” they mean getting more focused on an area of a broader topic.
Best YouTube Video Editor - Wondershare Filmora
Wondershare Filmora is the tool that you require at this moment if you are a YouTuber who wants to create engaging videos and earn some money, with endless features and effects, it would make your videos go viral as the engagement rate tends to increase with better quality. You can fine-tune and add music to your videos with Filmora and every single tab on Wondershare Filmora is equipped with great video editing tools such as video cutter, fine tuner, stabilize video, etc that you can make use of. Filmora is the best tool for YouTubers around the globe as it has helped a lot of new as well as professionals YouTubers in scaling their channels.
Why Do You Need a Niche on YouTube?
1. Discoverability
Having a niche differentiates your channel from all the other ones on YouTube. There is no denying the crowded space on the video platform. Every minute, 300 hours of video is uploaded to YouTube . If you were simply copying other YouTubers, it will be challenging to grow, as your content will be in the shadows of all the other ones.
2. Consistency
By having a consistent niche, your channel will be more coherent for those who discovered your awesome content and wants more related videos. If you don’t have a clear focus on your YouTube channel, it will be confusing for your potential fans.
For example, if you created a great video about painting, but your channel also contains videos with you playing video games, doing movie commentaries, and cooking recipes, then the viewer who discovered your painting video wouldn’t subscribe to you because she has no interest in the other topics your channel covers.
3. Credibility
In a specialized niche, you can own it and become an expert on the topic. Increasing your credibility will allow you to build trust much faster with your audience and therefore, grow at a much faster rate.
Finding Your Niche on YouTube
What Is Your Objective On YouTube?
Do you want to make money? Do you want to fuel a passion? Do you want to educate the masses?
Your intentions on YouTube can be a numbers game: you want to get views, subscribers, and make money.
Or perhaps your intentions on YouTube can be to make content for a specific audience so that you can build a community.
Moreover, you might be using YouTube as the platform to showcase your personal brand and develop a reputation that you can bring to the real world.
Once you have a clear objective for what you want to achieve on YouTube, then you can consider the tactical direction to take your channel in: finding a niche and creating content for it.
What is Your Passion?
Building a YouTube channel is a grind and if you are not passionate about the topics you are covering in your niche, you may not have the motivation needed to churn out videos day after day, week after week.
Answering what you are passionate about isn’t enough to form your niche around, but it is definitely a critical part. Start by finding your passion.
Think of the things that you can do for hours without getting bored. Think of the hobbies you have where you put in hours and hours to improve. Think about all the research you’ve done on a given topic for no other reason than satisfying your own curiosity. These can all help you understand what you are most passionate about.
Knowing your passion opens an avenue for you to travel down in discovering your niche. But the journey isn’t over yet… there are few more questions to ask:
What Are Your Expertises?
Over the course of your life, you have gained experiences and skills — and you might not even know it. Stop for a moment and take inventory of everything that you feel you know better than the average person.
While the term “expert” is subjective, consider this, what can you pick up and do without a guide or a manual, or what can you tell me without Googling or researching?
If you can sit at a piano and start playing beautiful music, you have expertise in it. If you can tell me off the top of your head what train and bus to take to get across town, you are an expert in your city. Your expertise is what you confidently know.
What Do People Know You For?
If you are having trouble finding your expertise, ask those who are close to you: What am I best known for?
If your friends tell you that you are known for being athletic, then that might be an area to explore. If your classmates tell you that you are always punctual, you might be an expert in time management.
Sometimes it takes someone else to tell you what your strengths and weaknesses are.
Once you’ve recognized what you are an expert on, you can expand on it.
Ask yourself these questions about your expertise:
- Can I teach people what I know?
- Will I want to learn more about this topic?
- Does this knowledge solve problems or improve life?
Once answered, you are that much closer to identifying your niche. But there is still another major question:
What Are Your Audience’s Wants and Needs?
If you are passionate about and an expert on a topic, but the topic is not interesting or useful to anyone then you are going to have a tough time getting views on YouTube.
When it comes down to it, your content needs to do at least 1 of 3 things, but if you strive to have all 3, you’ll have the recipe for a successful video:
- Educate
- Entertain
- Inspire
Educate Your Audience
Your audience wants to learn how to solve a problem or answer a question. If your content can teach, it will be valuable because it has real-world applications. (example: How-tos, product reviews, etc.)
Entertain Your Audience
Your audience wants to be entertained. Remember, when a viewer is watching your content, they are choosing it over all the books, movies, and music in the world. You have their attention, so don’t be boring. (example: Daily vlogs, commentary, etc.)
Inspire Your Audience
Your audience might be looking for a community to support them as they attempt a new goal. YouTube is a great platform to encourage others to do their best and achieve more. (example: 30-day challenges, motivational talks, etc.)
Don’t pick a niche simply because of general interest in a topic. If your niche comes to you in a flash and you go: “That’s a good idea,” before you set up your YouTube channel and commit to this video project, sit down, do some research, write out a script, and actually film the initial video. Go through the process and know what you are getting into.
Once you have a niche, it’s all about coming up with ideas for your video. If you want to become an idea machine, read this blog: How to Come Up With Better YouTube Video Ideas
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Also read:
- [Updated] FIFA's Best Players Trendy Videos on YouTube
- Surveying YouTube Interactions for 2024
- [New] Top 10 YouTube Cameras, From Novices to Experts
- [New] In 2024, Easy Access to No-Cost Music for Video Makers
- Optimize Video Pace on YouTube for Devices (Speed Adjustments) for 2024
- [Updated] In 2024, Break Through Boundaries 15+ Best Free Video Starters
- [New] In 2024, Crafting Dynamic Gifs From Video An Illustrative Tutorial
- Prolific Mobile Video Makers (iPhone & Android) for 2024
- [Updated] Earnings Analysis YouTube Views vs Financial Gain for 2024
- [Updated] Monetize Your Youtube Shorts Essentials, Possible Income
- [New] Explore Virtual Realms with These Videos for 2024
- Subtitled, Uninterrupted Access to 9 Festive Holiday Movies - Free for 2024
- [New] In 2024, Clear Cinematic Vision - Top Camera Stabilizers Reviewed
- [New] Instant Expertise Changing Photos to Captivating YouTube Thumbnails
- [New] Turn Your YouTube Tracks Into MP3 with MacOS
- [New] Comprehensive Directory Extracting YT Template Videos Online for 2024
- [Updated] In 2024, Breaking Personal Barriers in YT Content Creation
- [Updated] In 2024, Elevate Your Youtube Presence Essential Tips for Engaging Shorts
- [Updated] In 2024, Exclusive Movies Behind the Best Chart
- [Updated] Exploring the YouTube Content Manager Toolkit
- [New] Leaders Engineering Digital Marvel Realms
- [New] In 2024, Easy Setup Making a Direct Path for YouTube Subscribers
- Dive Into a Stream of 9 Full-Length Festive Flicks - No Charge, In 2024
- [Updated] In 2024, Beat Bringers Sourcing Premium DJ Visuals
- Unobstructed Movie Magic Erasing YouTube Borders for 2024
- [Updated] Customizing Your Watch The Art of Altering YouTube Video Pace for 2024
- [Updated] Unlock Potential Empowered Channel Expansion via YouTube Insights
- [Updated] Motion Text Generator
- [New] Ultimate Smartphone Camera Recording Tools - iPhone/Android Edition
- In 2024, Your First Steps in High-Quality YouTubing
- [Updated] 5 Amazing Free YouTube Intro Makers Ranked for 2024
- [Updated] Easy-Access Luxury - Free Access to Your Dreamset of 50 Banners!
- What's the Take-Home From Each YouTube Sponsored Play, In 2024
- Prime Voice Changers Essentials for Video Makers for 2024
- [Updated] Creator Payment Frequency on YouTube Platform for 2024
- [Updated] In 2024, Control YouTube Audio Mobile/Desktop Approach
- [New] 2024 Approved Core ASMR Platforms Explored
- [Updated] 2024 Approved Effortless Transformation of Your YouTube Content Into WebM
- [Updated] 2024 Approved Streamlining Gaming Sessions Without Microsoft's Intervention
- Budget-Conscious PC Capture Programs for 2024
- [Updated] Guide to Excellent Voice Recorders for Macs for 2024
- [New] In 2024, Anonymous Surveillance Methods Hiding Private Data Effectively
- Revolutionize Zoom Videos with Key Conversion Methods
- Updated 2024 Approved Not a Fan of Final Cut Pro X? Here Are 10 Alternative Video Editors
- [Updated] Elevate Your Content Expert Tips on Facebook Video Playbacks for 2024
- New 2024 Approved Steady Shots Ahead Top-Rated Video Stabilizer Apps
- Essential Top 5 Engaging Platform Logo Movements
- [Updated] Transform Your Communication Device with New Tunes
- In 2024, Top 10 AirPlay Apps in OnePlus 12 for Streaming | Dr.fone
- In 2024, Hassle-Free Ways to Remove FRP Lock on Samsung Galaxy S24 Ultra Phones with/without a PC
- [Updated] Expand Your Laptop Editing Horizons
- [Updated] In 2024, Flipping the Script How to Invert Snapchat Movements
- Title: "[Updated] Pinpointing Potential A Youtube Niche Journey"
- Author: Kenneth
- Created at : 2024-06-05 09:30:00
- Updated at : 2024-06-06 09:30:00
- Link: https://facebook-video-footage.techidaily.com/updated-pinpointing-potential-a-youtube-niche-journey/
- License: This work is licensed under CC BY-NC-SA 4.0.