Understanding YouTube’s Monetization Schedule

Any YouTuber can earn passive income monthly if they’ve reached the YouTube Partner Programme (YPP) requirement? Yes, the YouTube Partner Program gives creators access to start generating revenue with their channel once they reach a minimum of 1,000 YouTube subscribers and 4,000 watch ours in the last twelve months.

For anyone looking to start earning passive income via YouTube, but have the question, “Does YouTube pay monthly?” The answer is YES YouTube pays monthly. However, there are other things you must know if you want to start making money from YouTube. So, in this article, we will discuss all you need to know about how often YouTube pays and other YouTube monetization tips.

1. Affiliate Marketing
2. Brand Sponsorship
3. Selling Own Products or Services

• More FAQs About How Much YouTubers Make

Part 1: How Often Does YouTube Pay

As mentioned earlier, YouTube pays monthly. It’s usually within the first 10-14 days of a new month (10th day or 14th day of a new month). However, to be able to receive your funds, you must reach the minimum threshold of your local currency as required by YouTube. For example, $100 for content creators within the United States.

Also, you must comply with the YouTube monetization policies and not be suspended by YouTube in the past month.

Part 2: How Does YouTube Pay – Typical Methods Used

Research shows that YouTube’s average pay rate is within the range of $0.01 to $0.03 per ad view. This means for every 1,000 ad views, a YouTuber could earn $18, while for every 1,000 video views, you could earn $3 to $5. You might ask “Does YouTube pay creators per view?’ Well, the answer is NO, YouTube doesn’t pay creators per view. They pay per monetized view.

However, to get started making money per monetized views, you need to join the YouTube Partnership Program. As mentioned earlier, YouTube Partner Program (YPP) gives creators access to start generating revenue with their channel once they reach a minimum of 1,000 YouTube subscribers and 4,000 watch ours in the last twelve months. It gives creators access to different monetization features like advertising, merchandise sales, fan funding, and lots more.

● Earn Money Through Ad Views

Advertisers pay for YouTube ads based on clicks and impressions, and YouTube monetizes creators’ videos by displaying these ads in different advertising formats like pre-roll, display, etc. So, once these ads display in your video and your subscribers click on them, you get paid.

As mentioned earlier, YouTube’s average pay rate is within the range of $0.01 to $0.03 per ad view, while for every 1,000 video views, you could earn $3 to $5. But, out of the money earned, YouTube pays creators 55% and keeps the remaining 45%.

With Ads, you can earn money based on every 1,000 views get from your video and the number of clicks you get on ads placed on your video. However, for ads to be displayed on your videos, you must adhere to YouTube’s creator guidelines, as videos that contain foul language, violence, adult content, and other unwanted subjects won’t have ads displayed on them.

The image below displays the requirement to start displaying ads on your YouTube videos;

Part 3: More Opportunities To Earn More Money From YouTube

Besides ads, there are other ways to monetize your YouTube channel. You could also earn through a corporate sponsorship from brands, selling your products, etc. Keep reading to find out more ways to earn money from YouTube.

1. Affiliate Marketing

You might have come across YouTube videos where the creators talk about their favorite brands and add links to the platform for the brand. Well, that’s a form of affiliate marketing.

YouTube Affiliate marketing involves a creator reviewing a product like makeup, digital cameras, mobile phone, and lots more including services in their video. Plus, the links to the recommended product or services are usually added to the description of the video. So, once a viewer clicks on the link and purchases the product or service, the YouTuber gets a certain percentage of the money.

If you get an affiliate link to a product on a platform, you can create a video relating to that product, then in your video description, you’ll add the affiliate link there. So, when anyone purchases the product using your affiliate link, you’ll get your percentage off the price they paid. On average, companies will be willing to pay within 5% to 50% of the purchase price.

2. Brand Sponsorship

The fact YouTube is the most used video-playing platform makes it a great spot for businesses and organizations to promote their product or services. So, once you grow your YouTube subscribers to a certain level, you’ll receive emails from companies and brands to partner with you to sponsor their products or service. Honestly, there are lots of brands who will be happy to pay you to promote their products/services,

Research shows that sponsorship deals are usually within the range of $200 to over $10k. It all depends on how the brand/organization is willing to cooperate. It could be pre-roll, post-roll, etc.

Also, your YouTube channel data statistics such as total subscribers, average video impressions in the past months, likes, comments, and more are other factors that will determine how much brands will offer you to seal a sponsorship deal.

3. Selling Own Products or Services

Selling your products or services is another great way to monetize your YouTube channel. You could sell your merch, gaming tools, and other things related to the theme of the content you create for your loyal fans to purchase.

If you don’t have a product, you could charge your viewers for exclusive content, sell online courses for dropshipping, sell cryptocurrency trading e-books, etc. The only thing is you need to have a large following to earn well from this YouTube monetization option.

Part 4: More FAQs About How Much YouTubers Make

At this point, you should already have a brief idea of how YouTube monetization works. However, if you still want to discover more information, keep reading to check out more FAQs on how much YouTubers make.

1. Who is The Richest YouTuber?

The richest YouTuber as of 2021 is Mr. Beast. He has made up to $54 million in revenue from his YouTube channel.

2. Do YouTubers Get Paid Well?

The rate at which YouTubers get paid depends on certain factors like the audience they aim for, how frequently they publish the nature of their material, and lots more. As we mentioned in the article, the average pay rate on YouTube is within the range of $0.01 to $0.03 per ad view, while for every 1,000 video views, you could earn $3 to $5. Also, research shows that the highest-paying YouTube category is the “Make Money Online” category with an average CPM of $13.52.

3. How much does a YouTuber make a year?

Honestly, there’s no specific answer to how much a YouTuber makes a year. However, research shows that an average YouTuber makes up to $60,000 annually.

Final Words

As you can see, there are different ways you could monetize your YouTube channel. Be it via affiliate marketing, ads, selling products, or more. Regardless of how you want to monetize your YouTube channel, the article has covered the basics you must know to make the process easier.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Part 1: How Often Does YouTube Pay

As mentioned earlier, YouTube pays monthly. It’s usually within the first 10-14 days of a new month (10th day or 14th day of a new month). However, to be able to receive your funds, you must reach the minimum threshold of your local currency as required by YouTube. For example, $100 for content creators within the United States.

Also, you must comply with the YouTube monetization policies and not be suspended by YouTube in the past month.

Part 2: How Does YouTube Pay – Typical Methods Used

Research shows that YouTube’s average pay rate is within the range of $0.01 to $0.03 per ad view. This means for every 1,000 ad views, a YouTuber could earn $18, while for every 1,000 video views, you could earn $3 to $5. You might ask “Does YouTube pay creators per view?’ Well, the answer is NO, YouTube doesn’t pay creators per view. They pay per monetized view.

However, to get started making money per monetized views, you need to join the YouTube Partnership Program. As mentioned earlier, YouTube Partner Program (YPP) gives creators access to start generating revenue with their channel once they reach a minimum of 1,000 YouTube subscribers and 4,000 watch ours in the last twelve months. It gives creators access to different monetization features like advertising, merchandise sales, fan funding, and lots more.

● Earn Money Through Ad Views

Advertisers pay for YouTube ads based on clicks and impressions, and YouTube monetizes creators’ videos by displaying these ads in different advertising formats like pre-roll, display, etc. So, once these ads display in your video and your subscribers click on them, you get paid.

As mentioned earlier, YouTube’s average pay rate is within the range of $0.01 to $0.03 per ad view, while for every 1,000 video views, you could earn $3 to $5. But, out of the money earned, YouTube pays creators 55% and keeps the remaining 45%.

With Ads, you can earn money based on every 1,000 views get from your video and the number of clicks you get on ads placed on your video. However, for ads to be displayed on your videos, you must adhere to YouTube’s creator guidelines, as videos that contain foul language, violence, adult content, and other unwanted subjects won’t have ads displayed on them.

The image below displays the requirement to start displaying ads on your YouTube videos;

Part 3: More Opportunities To Earn More Money From YouTube

Besides ads, there are other ways to monetize your YouTube channel. You could also earn through a corporate sponsorship from brands, selling your products, etc. Keep reading to find out more ways to earn money from YouTube.

1. Affiliate Marketing

You might have come across YouTube videos where the creators talk about their favorite brands and add links to the platform for the brand. Well, that’s a form of affiliate marketing.

YouTube Affiliate marketing involves a creator reviewing a product like makeup, digital cameras, mobile phone, and lots more including services in their video. Plus, the links to the recommended product or services are usually added to the description of the video. So, once a viewer clicks on the link and purchases the product or service, the YouTuber gets a certain percentage of the money.

If you get an affiliate link to a product on a platform, you can create a video relating to that product, then in your video description, you’ll add the affiliate link there. So, when anyone purchases the product using your affiliate link, you’ll get your percentage off the price they paid. On average, companies will be willing to pay within 5% to 50% of the purchase price.

2. Brand Sponsorship

The fact YouTube is the most used video-playing platform makes it a great spot for businesses and organizations to promote their product or services. So, once you grow your YouTube subscribers to a certain level, you’ll receive emails from companies and brands to partner with you to sponsor their products or service. Honestly, there are lots of brands who will be happy to pay you to promote their products/services,

Research shows that sponsorship deals are usually within the range of $200 to over $10k. It all depends on how the brand/organization is willing to cooperate. It could be pre-roll, post-roll, etc.

Also, your YouTube channel data statistics such as total subscribers, average video impressions in the past months, likes, comments, and more are other factors that will determine how much brands will offer you to seal a sponsorship deal.

3. Selling Own Products or Services

Selling your products or services is another great way to monetize your YouTube channel. You could sell your merch, gaming tools, and other things related to the theme of the content you create for your loyal fans to purchase.

If you don’t have a product, you could charge your viewers for exclusive content, sell online courses for dropshipping, sell cryptocurrency trading e-books, etc. The only thing is you need to have a large following to earn well from this YouTube monetization option.

Part 4: More FAQs About How Much YouTubers Make

At this point, you should already have a brief idea of how YouTube monetization works. However, if you still want to discover more information, keep reading to check out more FAQs on how much YouTubers make.

1. Who is The Richest YouTuber?

The richest YouTuber as of 2021 is Mr. Beast. He has made up to $54 million in revenue from his YouTube channel.

2. Do YouTubers Get Paid Well?

The rate at which YouTubers get paid depends on certain factors like the audience they aim for, how frequently they publish the nature of their material, and lots more. As we mentioned in the article, the average pay rate on YouTube is within the range of $0.01 to $0.03 per ad view, while for every 1,000 video views, you could earn $3 to $5. Also, research shows that the highest-paying YouTube category is the “Make Money Online” category with an average CPM of $13.52.

3. How much does a YouTuber make a year?

Honestly, there’s no specific answer to how much a YouTuber makes a year. However, research shows that an average YouTuber makes up to $60,000 annually.

Final Words

As you can see, there are different ways you could monetize your YouTube channel. Be it via affiliate marketing, ads, selling products, or more. Regardless of how you want to monetize your YouTube channel, the article has covered the basics you must know to make the process easier.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Crafting Team Videos to Foster Viewership and Following

How to Make Collab Videos and Grow Your Channel?

Richard Bennett

Oct 26, 2023• Proven solutions

0

The following post will teach you how to find and contact partners for YouTube collaborations, as well as provide advice for actually making the collab. We also did a post earlier this week about how to get other creators to collab with you,which includes videos from 4 different YouTubers on that subject.

• Choosing A Potential Partner
• How to Contact A Partner
• Types of collab videos
  • Shout outs
  • Guest spots
  • Long-distance collabs
• Getting the Most Out of Your Collaborations

1. Choosing A Potential Partner

Before you think about how you’re going to approach someone you need to decide who you want to approach.

A lot of people automatically want to approach their YouTube hero, and that can be a mistake. Liking your partner’s videos is a must – why would you want to refer your subscribers to someone whose channel you wouldn’t watch yourself? – but it can be really hard to get someone with a significantly bigger channel than yours to work with you.

Will Kitty get to collab with the big dog?

Larger YouTubers get a lot of collab requests, and they are really busy with their own channels. Even if they love your content, it can be hard to justify taking time away from working on their own channel to do videos that won’t help them grow too.

Collaborating with someone your own size means you both stand to gain equally in channel growth. Instead of approaching someone you love that’s huge, try finding someone you like just as much whose sub count is similar to yours.

There are exceptions to this, of course. The team at Mr.Kate managed to work with YouTubers who had millions of subs while they were still under 1 million. They got these high profile collabs because they had something additional to offer that made up for the subscriber gap – they were redesigning the apartments, offices, or studios of the YouTubers they did the collabs with. If you want to work with someone bigger than you, think about what you might be able to offer them in place of new subscribers.

Mr.Kate makes over **MyLifeAsEva **’s bedroom.

Also, try to find someone whose channel has something in common with yours thematically so you know your subscribers will be interested in them. They don’t have to do exactly what you do, but your topics should be related. For example: if you do quirky video game reviews and they do quirky movie reviews, you could team up to review a movie based on a game. That would make sense. But if you quirky video game reviews and they review do very serious ice cream reviews, that’ll make a lot less sense.

A good way to find potentially collab partners is to look at your list of subscribers. You already know everyone there likes your channel!

2. How to contact a partner

Sometimes people leave contact info in their video descriptions, but it might be easier to go to the About tab on their channel page and check for an email address. Look for a field that says for business inquiries, click on view email address, and use the CAPTCHA that appears to prove you aren’t a robot.

Reaching out more casually through Twitter DMs, YouTube comments, or Facebook is good too, but you should use those platforms more to build a relationship that could lead to a collab. If someone had never commented on a video of yours before and then commented once just to ask you to collab it’d be hard to believe they were really interested in your channel.

3. Popular Types of Collab Videos

Gabrielletalks about different types of collabs and how well they work.

In most cases when you do a collab, you’ll each want to have content to post to your own channels (unless you’re doing some type of interview). You don’t want to put a lot of effort into a video that won’t end up being ‘yours’. Here are a few different ways to collaborate:

#1. Shout outs

In this type of collab all you do is mention each other and, usually, use YouTube cards to link to each other’s channels. You make a video that is completely yours, and at some point in it you talk about your partner’s channel and why you like it. To make things fair, you should discuss how long the mentions will be and where in the videos they will happen. It wouldn’t feel good to gush about how great someone is for a full minute near the beginning of your video and have them spend two seconds mentioning you near the end of theirs.

I personally don’t check people out just because someone I like mentions them, so this might not be the best way to go if you’re hoping to bring in new subscribers. It is the easiest kind of collab to do, though.

2. Guest spots

This is my favorite kind of collab to watch, because each YouTuber has sole creative control over the video that goes on their channel. Instead of trying to blend your styles together, you each make videos that reflect your own personal styles.

For your video, you have the other vlogger on as a guest. In the video you do the same kinds of things your fans like watching you do, and you include the other person. If they’re alright with it, it can be fun to draw them a bit outside their comfort zone. If you like to dance on your channel, and they never dance on theirs, ask them to dance with you!

Matthias gets NateWantsToBattle – who does song parodies on his channel – to make balloon animals.

Turnabout is fair play, of course, so be prepared to step a bit outside of your own comfort zone when you appear as a guest in one of their videos.

Alternatively, you could just introduce your guest and then let them take over and then do the same thing in reverse on their channel.

3. Long distance collabs

Lauren is in Toronto and Aja is in LA, but that doesn’t mean they can’t cook together! Also: Lauren’s channel is about food and Aja’s is about healthy living – they aren’t exactly the same, but they’re related enough that the collab makes sense.

Sometimes you really want to work together, but geography just won’t bend to your wills. That doesn’t mean you can’t collab. You can always send each other some footage to cut to and make videos together that way. Or, you can do a Google Hangout or Skype chat and record it.

4. Getting the Most Out of Your Collaborations

Usually, you have two reasons for wanting to do a collab; having fun with another YouTuber, and growing your channel. The collab exposes you to their subscribers, who will hopefully decide they like you and subscribe to you too. There are ways of increasing the odds of this happening.

Commenting on each other’s videos, and responding to viewer comments, is one of the best. It will help you seem more like a person who is being introduced than a guest star in a video.

Kitty got the collab! They’re friends now – doesn’t that make you want to sub?

What have your experiences with YouTube collaborations been like?

Use Split-Screen Presets to Create Collab Videos in Filmora

Wondershare Filmora features lots of split-screen presets which allows you to put several videos together at the same time.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

The following post will teach you how to find and contact partners for YouTube collaborations, as well as provide advice for actually making the collab. We also did a post earlier this week about how to get other creators to collab with you,which includes videos from 4 different YouTubers on that subject.

• Choosing A Potential Partner
• How to Contact A Partner
• Types of collab videos
  • Shout outs
  • Guest spots
  • Long-distance collabs
• Getting the Most Out of Your Collaborations

1. Choosing A Potential Partner

Before you think about how you’re going to approach someone you need to decide who you want to approach.

A lot of people automatically want to approach their YouTube hero, and that can be a mistake. Liking your partner’s videos is a must – why would you want to refer your subscribers to someone whose channel you wouldn’t watch yourself? – but it can be really hard to get someone with a significantly bigger channel than yours to work with you.

Will Kitty get to collab with the big dog?

Larger YouTubers get a lot of collab requests, and they are really busy with their own channels. Even if they love your content, it can be hard to justify taking time away from working on their own channel to do videos that won’t help them grow too.

Collaborating with someone your own size means you both stand to gain equally in channel growth. Instead of approaching someone you love that’s huge, try finding someone you like just as much whose sub count is similar to yours.

There are exceptions to this, of course. The team at Mr.Kate managed to work with YouTubers who had millions of subs while they were still under 1 million. They got these high profile collabs because they had something additional to offer that made up for the subscriber gap – they were redesigning the apartments, offices, or studios of the YouTubers they did the collabs with. If you want to work with someone bigger than you, think about what you might be able to offer them in place of new subscribers.

Mr.Kate makes over **MyLifeAsEva **’s bedroom.

Also, try to find someone whose channel has something in common with yours thematically so you know your subscribers will be interested in them. They don’t have to do exactly what you do, but your topics should be related. For example: if you do quirky video game reviews and they do quirky movie reviews, you could team up to review a movie based on a game. That would make sense. But if you quirky video game reviews and they review do very serious ice cream reviews, that’ll make a lot less sense.

A good way to find potentially collab partners is to look at your list of subscribers. You already know everyone there likes your channel!

2. How to contact a partner

Sometimes people leave contact info in their video descriptions, but it might be easier to go to the About tab on their channel page and check for an email address. Look for a field that says for business inquiries, click on view email address, and use the CAPTCHA that appears to prove you aren’t a robot.

Reaching out more casually through Twitter DMs, YouTube comments, or Facebook is good too, but you should use those platforms more to build a relationship that could lead to a collab. If someone had never commented on a video of yours before and then commented once just to ask you to collab it’d be hard to believe they were really interested in your channel.

3. Popular Types of Collab Videos

Gabrielletalks about different types of collabs and how well they work.

In most cases when you do a collab, you’ll each want to have content to post to your own channels (unless you’re doing some type of interview). You don’t want to put a lot of effort into a video that won’t end up being ‘yours’. Here are a few different ways to collaborate:

#1. Shout outs

In this type of collab all you do is mention each other and, usually, use YouTube cards to link to each other’s channels. You make a video that is completely yours, and at some point in it you talk about your partner’s channel and why you like it. To make things fair, you should discuss how long the mentions will be and where in the videos they will happen. It wouldn’t feel good to gush about how great someone is for a full minute near the beginning of your video and have them spend two seconds mentioning you near the end of theirs.

I personally don’t check people out just because someone I like mentions them, so this might not be the best way to go if you’re hoping to bring in new subscribers. It is the easiest kind of collab to do, though.

2. Guest spots

This is my favorite kind of collab to watch, because each YouTuber has sole creative control over the video that goes on their channel. Instead of trying to blend your styles together, you each make videos that reflect your own personal styles.

For your video, you have the other vlogger on as a guest. In the video you do the same kinds of things your fans like watching you do, and you include the other person. If they’re alright with it, it can be fun to draw them a bit outside their comfort zone. If you like to dance on your channel, and they never dance on theirs, ask them to dance with you!

Matthias gets NateWantsToBattle – who does song parodies on his channel – to make balloon animals.

Turnabout is fair play, of course, so be prepared to step a bit outside of your own comfort zone when you appear as a guest in one of their videos.

Alternatively, you could just introduce your guest and then let them take over and then do the same thing in reverse on their channel.

3. Long distance collabs

Lauren is in Toronto and Aja is in LA, but that doesn’t mean they can’t cook together! Also: Lauren’s channel is about food and Aja’s is about healthy living – they aren’t exactly the same, but they’re related enough that the collab makes sense.

Sometimes you really want to work together, but geography just won’t bend to your wills. That doesn’t mean you can’t collab. You can always send each other some footage to cut to and make videos together that way. Or, you can do a Google Hangout or Skype chat and record it.

4. Getting the Most Out of Your Collaborations

Usually, you have two reasons for wanting to do a collab; having fun with another YouTuber, and growing your channel. The collab exposes you to their subscribers, who will hopefully decide they like you and subscribe to you too. There are ways of increasing the odds of this happening.

Commenting on each other’s videos, and responding to viewer comments, is one of the best. It will help you seem more like a person who is being introduced than a guest star in a video.

Kitty got the collab! They’re friends now – doesn’t that make you want to sub?

What have your experiences with YouTube collaborations been like?

Use Split-Screen Presets to Create Collab Videos in Filmora

Wondershare Filmora features lots of split-screen presets which allows you to put several videos together at the same time.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

The following post will teach you how to find and contact partners for YouTube collaborations, as well as provide advice for actually making the collab. We also did a post earlier this week about how to get other creators to collab with you,which includes videos from 4 different YouTubers on that subject.

• Choosing A Potential Partner
• How to Contact A Partner
• Types of collab videos
  • Shout outs
  • Guest spots
  • Long-distance collabs
• Getting the Most Out of Your Collaborations

1. Choosing A Potential Partner

Before you think about how you’re going to approach someone you need to decide who you want to approach.

A lot of people automatically want to approach their YouTube hero, and that can be a mistake. Liking your partner’s videos is a must – why would you want to refer your subscribers to someone whose channel you wouldn’t watch yourself? – but it can be really hard to get someone with a significantly bigger channel than yours to work with you.

Will Kitty get to collab with the big dog?

Larger YouTubers get a lot of collab requests, and they are really busy with their own channels. Even if they love your content, it can be hard to justify taking time away from working on their own channel to do videos that won’t help them grow too.

Collaborating with someone your own size means you both stand to gain equally in channel growth. Instead of approaching someone you love that’s huge, try finding someone you like just as much whose sub count is similar to yours.

There are exceptions to this, of course. The team at Mr.Kate managed to work with YouTubers who had millions of subs while they were still under 1 million. They got these high profile collabs because they had something additional to offer that made up for the subscriber gap – they were redesigning the apartments, offices, or studios of the YouTubers they did the collabs with. If you want to work with someone bigger than you, think about what you might be able to offer them in place of new subscribers.

Mr.Kate makes over **MyLifeAsEva **’s bedroom.

Also, try to find someone whose channel has something in common with yours thematically so you know your subscribers will be interested in them. They don’t have to do exactly what you do, but your topics should be related. For example: if you do quirky video game reviews and they do quirky movie reviews, you could team up to review a movie based on a game. That would make sense. But if you quirky video game reviews and they review do very serious ice cream reviews, that’ll make a lot less sense.

A good way to find potentially collab partners is to look at your list of subscribers. You already know everyone there likes your channel!

2. How to contact a partner

Sometimes people leave contact info in their video descriptions, but it might be easier to go to the About tab on their channel page and check for an email address. Look for a field that says for business inquiries, click on view email address, and use the CAPTCHA that appears to prove you aren’t a robot.

Reaching out more casually through Twitter DMs, YouTube comments, or Facebook is good too, but you should use those platforms more to build a relationship that could lead to a collab. If someone had never commented on a video of yours before and then commented once just to ask you to collab it’d be hard to believe they were really interested in your channel.

3. Popular Types of Collab Videos

Gabrielletalks about different types of collabs and how well they work.

In most cases when you do a collab, you’ll each want to have content to post to your own channels (unless you’re doing some type of interview). You don’t want to put a lot of effort into a video that won’t end up being ‘yours’. Here are a few different ways to collaborate:

#1. Shout outs

In this type of collab all you do is mention each other and, usually, use YouTube cards to link to each other’s channels. You make a video that is completely yours, and at some point in it you talk about your partner’s channel and why you like it. To make things fair, you should discuss how long the mentions will be and where in the videos they will happen. It wouldn’t feel good to gush about how great someone is for a full minute near the beginning of your video and have them spend two seconds mentioning you near the end of theirs.

I personally don’t check people out just because someone I like mentions them, so this might not be the best way to go if you’re hoping to bring in new subscribers. It is the easiest kind of collab to do, though.

2. Guest spots

This is my favorite kind of collab to watch, because each YouTuber has sole creative control over the video that goes on their channel. Instead of trying to blend your styles together, you each make videos that reflect your own personal styles.

For your video, you have the other vlogger on as a guest. In the video you do the same kinds of things your fans like watching you do, and you include the other person. If they’re alright with it, it can be fun to draw them a bit outside their comfort zone. If you like to dance on your channel, and they never dance on theirs, ask them to dance with you!

Matthias gets NateWantsToBattle – who does song parodies on his channel – to make balloon animals.

Turnabout is fair play, of course, so be prepared to step a bit outside of your own comfort zone when you appear as a guest in one of their videos.

Alternatively, you could just introduce your guest and then let them take over and then do the same thing in reverse on their channel.

3. Long distance collabs

Lauren is in Toronto and Aja is in LA, but that doesn’t mean they can’t cook together! Also: Lauren’s channel is about food and Aja’s is about healthy living – they aren’t exactly the same, but they’re related enough that the collab makes sense.

Sometimes you really want to work together, but geography just won’t bend to your wills. That doesn’t mean you can’t collab. You can always send each other some footage to cut to and make videos together that way. Or, you can do a Google Hangout or Skype chat and record it.

4. Getting the Most Out of Your Collaborations

Usually, you have two reasons for wanting to do a collab; having fun with another YouTuber, and growing your channel. The collab exposes you to their subscribers, who will hopefully decide they like you and subscribe to you too. There are ways of increasing the odds of this happening.

Commenting on each other’s videos, and responding to viewer comments, is one of the best. It will help you seem more like a person who is being introduced than a guest star in a video.

Kitty got the collab! They’re friends now – doesn’t that make you want to sub?

What have your experiences with YouTube collaborations been like?

Use Split-Screen Presets to Create Collab Videos in Filmora

Wondershare Filmora features lots of split-screen presets which allows you to put several videos together at the same time.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

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Richard Bennett

Oct 26, 2023• Proven solutions

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The following post will teach you how to find and contact partners for YouTube collaborations, as well as provide advice for actually making the collab. We also did a post earlier this week about how to get other creators to collab with you,which includes videos from 4 different YouTubers on that subject.

• Choosing A Potential Partner
• How to Contact A Partner
• Types of collab videos
  • Shout outs
  • Guest spots
  • Long-distance collabs
• Getting the Most Out of Your Collaborations

1. Choosing A Potential Partner

Before you think about how you’re going to approach someone you need to decide who you want to approach.

A lot of people automatically want to approach their YouTube hero, and that can be a mistake. Liking your partner’s videos is a must – why would you want to refer your subscribers to someone whose channel you wouldn’t watch yourself? – but it can be really hard to get someone with a significantly bigger channel than yours to work with you.

Will Kitty get to collab with the big dog?

Larger YouTubers get a lot of collab requests, and they are really busy with their own channels. Even if they love your content, it can be hard to justify taking time away from working on their own channel to do videos that won’t help them grow too.

Collaborating with someone your own size means you both stand to gain equally in channel growth. Instead of approaching someone you love that’s huge, try finding someone you like just as much whose sub count is similar to yours.

There are exceptions to this, of course. The team at Mr.Kate managed to work with YouTubers who had millions of subs while they were still under 1 million. They got these high profile collabs because they had something additional to offer that made up for the subscriber gap – they were redesigning the apartments, offices, or studios of the YouTubers they did the collabs with. If you want to work with someone bigger than you, think about what you might be able to offer them in place of new subscribers.

Mr.Kate makes over **MyLifeAsEva **’s bedroom.

Also, try to find someone whose channel has something in common with yours thematically so you know your subscribers will be interested in them. They don’t have to do exactly what you do, but your topics should be related. For example: if you do quirky video game reviews and they do quirky movie reviews, you could team up to review a movie based on a game. That would make sense. But if you quirky video game reviews and they review do very serious ice cream reviews, that’ll make a lot less sense.

A good way to find potentially collab partners is to look at your list of subscribers. You already know everyone there likes your channel!

2. How to contact a partner

Sometimes people leave contact info in their video descriptions, but it might be easier to go to the About tab on their channel page and check for an email address. Look for a field that says for business inquiries, click on view email address, and use the CAPTCHA that appears to prove you aren’t a robot.

Reaching out more casually through Twitter DMs, YouTube comments, or Facebook is good too, but you should use those platforms more to build a relationship that could lead to a collab. If someone had never commented on a video of yours before and then commented once just to ask you to collab it’d be hard to believe they were really interested in your channel.

3. Popular Types of Collab Videos

Gabrielletalks about different types of collabs and how well they work.

In most cases when you do a collab, you’ll each want to have content to post to your own channels (unless you’re doing some type of interview). You don’t want to put a lot of effort into a video that won’t end up being ‘yours’. Here are a few different ways to collaborate:

#1. Shout outs

In this type of collab all you do is mention each other and, usually, use YouTube cards to link to each other’s channels. You make a video that is completely yours, and at some point in it you talk about your partner’s channel and why you like it. To make things fair, you should discuss how long the mentions will be and where in the videos they will happen. It wouldn’t feel good to gush about how great someone is for a full minute near the beginning of your video and have them spend two seconds mentioning you near the end of theirs.

I personally don’t check people out just because someone I like mentions them, so this might not be the best way to go if you’re hoping to bring in new subscribers. It is the easiest kind of collab to do, though.

2. Guest spots

This is my favorite kind of collab to watch, because each YouTuber has sole creative control over the video that goes on their channel. Instead of trying to blend your styles together, you each make videos that reflect your own personal styles.

For your video, you have the other vlogger on as a guest. In the video you do the same kinds of things your fans like watching you do, and you include the other person. If they’re alright with it, it can be fun to draw them a bit outside their comfort zone. If you like to dance on your channel, and they never dance on theirs, ask them to dance with you!

Matthias gets NateWantsToBattle – who does song parodies on his channel – to make balloon animals.

Turnabout is fair play, of course, so be prepared to step a bit outside of your own comfort zone when you appear as a guest in one of their videos.

Alternatively, you could just introduce your guest and then let them take over and then do the same thing in reverse on their channel.

3. Long distance collabs

Lauren is in Toronto and Aja is in LA, but that doesn’t mean they can’t cook together! Also: Lauren’s channel is about food and Aja’s is about healthy living – they aren’t exactly the same, but they’re related enough that the collab makes sense.

Sometimes you really want to work together, but geography just won’t bend to your wills. That doesn’t mean you can’t collab. You can always send each other some footage to cut to and make videos together that way. Or, you can do a Google Hangout or Skype chat and record it.

4. Getting the Most Out of Your Collaborations

Usually, you have two reasons for wanting to do a collab; having fun with another YouTuber, and growing your channel. The collab exposes you to their subscribers, who will hopefully decide they like you and subscribe to you too. There are ways of increasing the odds of this happening.

Commenting on each other’s videos, and responding to viewer comments, is one of the best. It will help you seem more like a person who is being introduced than a guest star in a video.

Kitty got the collab! They’re friends now – doesn’t that make you want to sub?

What have your experiences with YouTube collaborations been like?

Use Split-Screen Presets to Create Collab Videos in Filmora

Wondershare Filmora features lots of split-screen presets which allows you to put several videos together at the same time.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

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