Tagging Techniques to Skyrocket Your Game Vids for 2024
Tagging Techniques to Skyrocket Your Game Vids
Hashtags are a great way to reach new viewers and subscribers interested in your content. But with so many hashtags out there, finding which ones are perfect for your YouTube gaming channel can be challenging.
That’s why we’ve extensively researched you and compiled a list of the 30 best tags/hashtags for YouTube gaming videos. We’ve also included tools to help you generate or plan your hashtags effectively to grow your channel and boost your subscription.
So, if you want to take your YouTube gaming channel to the next level, read on!
30 Best YouTube Gaming Hashtags
In recent years, YouTube has become the most popular platform for gamers worldwide. However, with millions of users uploading new videos daily, making your content stand out from the rest can take time and effort.
One way to alleviate the reach of your YouTube gaming videos is to use popular hashtags that can help you for many purposes like:
- Driving traffic toward your videos
- Increasing your brand awareness
- Expanding the search visibility of your content
You can also increase your video’s organic volume by using appropriate hashtags.
Here is the list of the 30 most popular hashtags with high search volume for YouTube gaming:
- #gamer
- #nintendo
- #games
- #livestream
- #videogames
- #gaming
- #youtubegamer
- #fortnite
- #PleaseForgiveMe
- #pcgaming
- #playfortnite
- #xbox
- #gamingcommunity
- #gamerguy
- #gamergirl
- #gamereview
- #livegaming
- #play
- #winning
- #videogameaddict
- #twitchstreamer
- #youtubegaming
- #reddead
- #playinggames
- #diablo
- #callofduty
- #xboxone
- #retrogaming
- #smallyoutuberarmy
- #nintendoswitch
Useful Tools For YouTube Gaming Hashtags
Well goes an old saying: “Better to teach someone to fish than to give him a fish.”
As a vlogger, you should use hashtags every time you upload a video to help your video spread and guide viewers to find more of your content. But it would help if you can ensure these hashtags are natural and relevant.
Hence, apart from providing the list of popular gaming hashtags, we have created this list of YouTube hashtag tools to help you generate such tags.
Keyword Tool
The Keyword Tool is a popular YouTube hashtags generator that can help you find popular gaming hashtags to use on YouTube. You can understand what keywords your audience is searching for with this tool.
New and popular YouTube gaming hashtags are just one click away with Keyword Tool. This tool makes developing variations, ideas, and other stuff relatively easy. It’s the best tool on the market now and gets updated regularly to provide the most relevant result each time.
The Keyword tool offers categories for each social platform and search engine where you can find the most popular tag for your videos. Hence, you can create more relevant content and reach more people on YouTube, Twitch streams, and Instagram posts. Moreover, it provides suggestions for combinations of titles. For example, it produces the fastest results and uses tolls to add the names of the games, providing you with more personalized results.
To use Keyword Tool, enter a topic into the search bar. You will then see a list of popular gaming hashtags related to your keyword. You can then use them to help promote your videos and get more views.
Tube Ranker
Tube Ranker is another excellent tool for ranking your videos on YouTube. This YouTube hashtag generator is fast, easy to use, and effective at getting your videos to the top of search results in no time.
Tube Ranker tool can work as a description generator, a channel auditor, a tags extractor, an SEO rank tracker, a keyword generator, and a title generator.
Therefore, if you want more views and engagement on your YouTube gaming videos, the Tube Ranker should be a must-have tool in your arsenal!
As to the price, TubeBuddy comes with a Pro version for $7.20/month, a Star version for $15.20/month, and a Legend version for $39.20/month in addition to the free version.
SEO Book
SEOBook is an excellent website for learning about search engine optimization (SEO). Aaron Wall, a leading expert on the topic, writes the book. This website covers everything from the basics of SEO to more advanced concepts.
The tool can help you generate relevant hashtags for your YouTube gaming videos and make your content more visible.
Note: If you want to optimize your YouTube gaming videos’ descriptions, tags and titles, click here to learn how!
Bonus: Using Filmora To Screen Record Or Edit The Gaming Video
Although we have talked about the most popular gaming hashtags and the useful tools for you videos, meanwhile, the quality and the content of the video are worth of high attention.
With the popularity of YouTube Gaming videos, how to record or edit content to make it more engaging and eye-capturing is important.
Therefore, we recommend using Filmora - a user-friendly video editing software for both Mac and Windows. It has all the features you need to edit, screen record, and export the edited videos to YouTube.
https://www.youtube.com/embed/
Free Download For Win 7 or later(64-bit)
Free Download For macOS 10.14 or later
There are many reasons to use Filmora, but here are the most important ones:
- Quick and easy to use, even for novice users
- It helps you screen record the footage of your game and webcam simultaneously while you are playing.
- Offers AI portrait, green screen, mask & blend, New BlueFX, and Boris FX effects
- Excellent and clear UI
- It lets you edit the video and add effects, transitions, and other elements to make it more engaging.
- It includes instant mode, PIP, preset templates for different occasions, WordArt, title editing, and motion tracking features.
- You can export the edited video to YouTube with just a few clicks.
Conclusion
This comprehensive article provides the 30 best tags/hashtags for YouTube gaming to help you improve your content visibility. We’ve also discussed the three most popular YouTube hashtags generator.
Moreover, we’ve recommended using Filmora to quickly screen record or edit your YouTube gaming videos before searching for popular hashtags.
We hope you’ve enjoyed reading this article and can now use the right hashtags for your YouTube gaming content.
Bonus: Using Filmora To Screen Record Or Edit The Gaming Video
Although we have talked about the most popular gaming hashtags and the useful tools for you videos, meanwhile, the quality and the content of the video are worth of high attention.
With the popularity of YouTube Gaming videos, how to record or edit content to make it more engaging and eye-capturing is important.
Therefore, we recommend using Filmora - a user-friendly video editing software for both Mac and Windows. It has all the features you need to edit, screen record, and export the edited videos to YouTube.
https://www.youtube.com/embed/
Free Download For Win 7 or later(64-bit)
Free Download For macOS 10.14 or later
There are many reasons to use Filmora, but here are the most important ones:
- Quick and easy to use, even for novice users
- It helps you screen record the footage of your game and webcam simultaneously while you are playing.
- Offers AI portrait, green screen, mask & blend, New BlueFX, and Boris FX effects
- Excellent and clear UI
- It lets you edit the video and add effects, transitions, and other elements to make it more engaging.
- It includes instant mode, PIP, preset templates for different occasions, WordArt, title editing, and motion tracking features.
- You can export the edited video to YouTube with just a few clicks.
Conclusion
This comprehensive article provides the 30 best tags/hashtags for YouTube gaming to help you improve your content visibility. We’ve also discussed the three most popular YouTube hashtags generator.
Moreover, we’ve recommended using Filmora to quickly screen record or edit your YouTube gaming videos before searching for popular hashtags.
We hope you’ve enjoyed reading this article and can now use the right hashtags for your YouTube gaming content.
Layout Layers: A Guide to Organizing Online Videos
How to structure YouTube videos
Richard Bennett
Mar 27, 2024• Proven solutions
Creating a YouTube channel and uploading video content is only one part of the key to your success. With so much competition on the platform, it’s crucial that you stand out from the crowd with efficient, professional videos that are a pleasure to watch.
Without some planning and structure in mind before you begin filming, it’s all too easy to get a bit lost and start to ramble or fumble your words. Video’s filled with ‘umm’ and ‘err’ are neither pleasant to watch nor engaging.
If you’re serious about making a great YouTube channel and developing a loyal fan base, you’re going to need a workable structure for every video to help you stay on track. Here’s what you need to know:
Quick Jump Menu
- Why is structuring your video important?
- How should you structure YouTube Video Content?
- Ready to go out and make amazing videos?
Why is structuring your video important?
The structure of your video can make all the difference between a successful YouTube channel and a big waste of time. Your objective is to get people watching more and watching all the way to the end. A great structure can:
- Build interest and engagement: By keeping something in reserve and naturally building interest as you go along, people will be compelled to watch longer and interact more with your channel.
- Helps you rank higher: Longer and higher numbers of views will demonstrate your position as an authority well. The YouTube algorithm uses these metrics as part of their ranking factor, so the more and longer views you get, the higher you’ll rank in search.
- Builds consistency and familiarity: If all your videos follow a typical structure, your fans will come to be familiar with your format. They’ll know what to expect from your content and will watch more regularly as a result.
So, now you understand why structure is so important to your channel, let’s take a look at ways in which you can create an amazing structure for every video you produce.
How should you structure YouTube video content?
There are some key elements of a YouTube video’s structure which can make it more natural, more engaging and more fun to watch. When you’re planning your structure, you should follow a logical timeline to take the viewer from start to finish easily, and to ensure you get the actions you want at the end.
Intro
People love to be told what’s about to happen, and an intro can be a crucial step in ensuring they are going to continue watching your content. By explaining clearly what they are about to see, why it’s important to them and what problems you’re aiming to solve, you’ll keep them hooked and prevent them from browsing away to the next search result.
An introduction doesn’t need to be long or particularly involved. Remember, you don’t want to give away all your information here, as what you want is to encourage them to watch until the end. Something like “I’m going to show you … which will help you to …” is fine.
Your idea and purpose need to be conveyed fast and effectively if you’re keen to get their interest. Most viewers will decide within the first three to five seconds of a video if they want to invest their time in watching, so it’s crucial you capture their interest and engage them fast to stop them drifting away.
Main content
Once you’ve introduced your video, it’s time to start working through your content. This should be done by:
- Framing the problem
What are the types of problems that your viewers will have encountered which your video can solve? How is the problem affecting you and your viewers? Take around two to three minutes to describe the problems that you hope your video will solve, and work on being empathetic so people can relate to you and the issue you’re discussing.
- Offer solutions with examples
Move on to your solution to the problem. How did you find this solution? Is it easy to implement? Take around four to five minutes to address your solution and give examples of how it works in practice.
Now you’ve addressed the issue that your video content will solve, you’re almost ready to ask them to take the next step. Almost. There’s one more key element in your structure that you need to remember to include.
Hook
The hook can be placed anywhere in your content, although it’s most successful when placed either in the introduction or while you are framing the problem. The hook is a tidbit that aims to encourage a full viewing of your video, so don’t give away your solutions but do give them a reason to carry on watching.
If there’s a particular point where you think they might become bored or distracted, this is a great time to insert your hook. Come up with a powerful hook, for instance ‘with my solution I managed to go from ten views to two hundred in an hour’ or ‘when you hear this solution you’ll understand how I tripled my profits overnight’. Give them a reason to want to stay to the end.
Outro
Your outro shouldn’t just be about signing off in your unique way with some lovely music and visuals. This is the point at which you can ask something back from your audience, whatever that may be. We call this a ‘call to action’, and it could eb something as simple as subscribing through to something more involved like visiting your website.
Think about what you want from your audience; what should they do next? Remember to ask via a strong call to action, otherwise you’ve simply given them some free advice with very little in the way of a return for you.
Script or no script?
Many YouTubers shy away from using any sort of script, feeling that this will make them less relatable and natural. Choosing whether or not to script is entirely up to you; some people feel more comfortable with a script to hand, whereas others prefer to just wing it as they go.
If you don’t feel a script would work for you, do consider having a very rough outline of your structure and the points you want to make readily available while filming. It will help you regain control if you do happen to lose your place and will ensure you get all the information across that you’d planned to.
If you do think a full script would work better for you, make sure you are able to come across as naturally as possible while reading it. Write your script the same way you speak and run through a few times so you’re not squinting at words while you’re on camera. If you regularly wander off script, this could be a sign that a freer flowing style is more your thing.
Read More to Get : How to Loop a YouTube Video >>
Ready to go out and make amazing videos?
Having a structure to your videos might seem a little unnatural at first, but there’s plenty of evidence to show that people who take the time to plan their content get far better results than those who just improvise. If you’re unsure of the best structure for your content, watch videos made by others in your niche to see how they organize theirs.
That’s not to say you have to copy the leaders to be a success; indeed, you’ll be far more successful on YouTube if you continue to be unique. But there’s always room to learn from the best and to take inspiration from those who’ve been getting the very best results.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Mar 27, 2024• Proven solutions
Creating a YouTube channel and uploading video content is only one part of the key to your success. With so much competition on the platform, it’s crucial that you stand out from the crowd with efficient, professional videos that are a pleasure to watch.
Without some planning and structure in mind before you begin filming, it’s all too easy to get a bit lost and start to ramble or fumble your words. Video’s filled with ‘umm’ and ‘err’ are neither pleasant to watch nor engaging.
If you’re serious about making a great YouTube channel and developing a loyal fan base, you’re going to need a workable structure for every video to help you stay on track. Here’s what you need to know:
Quick Jump Menu
- Why is structuring your video important?
- How should you structure YouTube Video Content?
- Ready to go out and make amazing videos?
Why is structuring your video important?
The structure of your video can make all the difference between a successful YouTube channel and a big waste of time. Your objective is to get people watching more and watching all the way to the end. A great structure can:
- Build interest and engagement: By keeping something in reserve and naturally building interest as you go along, people will be compelled to watch longer and interact more with your channel.
- Helps you rank higher: Longer and higher numbers of views will demonstrate your position as an authority well. The YouTube algorithm uses these metrics as part of their ranking factor, so the more and longer views you get, the higher you’ll rank in search.
- Builds consistency and familiarity: If all your videos follow a typical structure, your fans will come to be familiar with your format. They’ll know what to expect from your content and will watch more regularly as a result.
So, now you understand why structure is so important to your channel, let’s take a look at ways in which you can create an amazing structure for every video you produce.
How should you structure YouTube video content?
There are some key elements of a YouTube video’s structure which can make it more natural, more engaging and more fun to watch. When you’re planning your structure, you should follow a logical timeline to take the viewer from start to finish easily, and to ensure you get the actions you want at the end.
Intro
People love to be told what’s about to happen, and an intro can be a crucial step in ensuring they are going to continue watching your content. By explaining clearly what they are about to see, why it’s important to them and what problems you’re aiming to solve, you’ll keep them hooked and prevent them from browsing away to the next search result.
An introduction doesn’t need to be long or particularly involved. Remember, you don’t want to give away all your information here, as what you want is to encourage them to watch until the end. Something like “I’m going to show you … which will help you to …” is fine.
Your idea and purpose need to be conveyed fast and effectively if you’re keen to get their interest. Most viewers will decide within the first three to five seconds of a video if they want to invest their time in watching, so it’s crucial you capture their interest and engage them fast to stop them drifting away.
Main content
Once you’ve introduced your video, it’s time to start working through your content. This should be done by:
- Framing the problem
What are the types of problems that your viewers will have encountered which your video can solve? How is the problem affecting you and your viewers? Take around two to three minutes to describe the problems that you hope your video will solve, and work on being empathetic so people can relate to you and the issue you’re discussing.
- Offer solutions with examples
Move on to your solution to the problem. How did you find this solution? Is it easy to implement? Take around four to five minutes to address your solution and give examples of how it works in practice.
Now you’ve addressed the issue that your video content will solve, you’re almost ready to ask them to take the next step. Almost. There’s one more key element in your structure that you need to remember to include.
Hook
The hook can be placed anywhere in your content, although it’s most successful when placed either in the introduction or while you are framing the problem. The hook is a tidbit that aims to encourage a full viewing of your video, so don’t give away your solutions but do give them a reason to carry on watching.
If there’s a particular point where you think they might become bored or distracted, this is a great time to insert your hook. Come up with a powerful hook, for instance ‘with my solution I managed to go from ten views to two hundred in an hour’ or ‘when you hear this solution you’ll understand how I tripled my profits overnight’. Give them a reason to want to stay to the end.
Outro
Your outro shouldn’t just be about signing off in your unique way with some lovely music and visuals. This is the point at which you can ask something back from your audience, whatever that may be. We call this a ‘call to action’, and it could eb something as simple as subscribing through to something more involved like visiting your website.
Think about what you want from your audience; what should they do next? Remember to ask via a strong call to action, otherwise you’ve simply given them some free advice with very little in the way of a return for you.
Script or no script?
Many YouTubers shy away from using any sort of script, feeling that this will make them less relatable and natural. Choosing whether or not to script is entirely up to you; some people feel more comfortable with a script to hand, whereas others prefer to just wing it as they go.
If you don’t feel a script would work for you, do consider having a very rough outline of your structure and the points you want to make readily available while filming. It will help you regain control if you do happen to lose your place and will ensure you get all the information across that you’d planned to.
If you do think a full script would work better for you, make sure you are able to come across as naturally as possible while reading it. Write your script the same way you speak and run through a few times so you’re not squinting at words while you’re on camera. If you regularly wander off script, this could be a sign that a freer flowing style is more your thing.
Read More to Get : How to Loop a YouTube Video >>
Ready to go out and make amazing videos?
Having a structure to your videos might seem a little unnatural at first, but there’s plenty of evidence to show that people who take the time to plan their content get far better results than those who just improvise. If you’re unsure of the best structure for your content, watch videos made by others in your niche to see how they organize theirs.
That’s not to say you have to copy the leaders to be a success; indeed, you’ll be far more successful on YouTube if you continue to be unique. But there’s always room to learn from the best and to take inspiration from those who’ve been getting the very best results.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Mar 27, 2024• Proven solutions
Creating a YouTube channel and uploading video content is only one part of the key to your success. With so much competition on the platform, it’s crucial that you stand out from the crowd with efficient, professional videos that are a pleasure to watch.
Without some planning and structure in mind before you begin filming, it’s all too easy to get a bit lost and start to ramble or fumble your words. Video’s filled with ‘umm’ and ‘err’ are neither pleasant to watch nor engaging.
If you’re serious about making a great YouTube channel and developing a loyal fan base, you’re going to need a workable structure for every video to help you stay on track. Here’s what you need to know:
Quick Jump Menu
- Why is structuring your video important?
- How should you structure YouTube Video Content?
- Ready to go out and make amazing videos?
Why is structuring your video important?
The structure of your video can make all the difference between a successful YouTube channel and a big waste of time. Your objective is to get people watching more and watching all the way to the end. A great structure can:
- Build interest and engagement: By keeping something in reserve and naturally building interest as you go along, people will be compelled to watch longer and interact more with your channel.
- Helps you rank higher: Longer and higher numbers of views will demonstrate your position as an authority well. The YouTube algorithm uses these metrics as part of their ranking factor, so the more and longer views you get, the higher you’ll rank in search.
- Builds consistency and familiarity: If all your videos follow a typical structure, your fans will come to be familiar with your format. They’ll know what to expect from your content and will watch more regularly as a result.
So, now you understand why structure is so important to your channel, let’s take a look at ways in which you can create an amazing structure for every video you produce.
How should you structure YouTube video content?
There are some key elements of a YouTube video’s structure which can make it more natural, more engaging and more fun to watch. When you’re planning your structure, you should follow a logical timeline to take the viewer from start to finish easily, and to ensure you get the actions you want at the end.
Intro
People love to be told what’s about to happen, and an intro can be a crucial step in ensuring they are going to continue watching your content. By explaining clearly what they are about to see, why it’s important to them and what problems you’re aiming to solve, you’ll keep them hooked and prevent them from browsing away to the next search result.
An introduction doesn’t need to be long or particularly involved. Remember, you don’t want to give away all your information here, as what you want is to encourage them to watch until the end. Something like “I’m going to show you … which will help you to …” is fine.
Your idea and purpose need to be conveyed fast and effectively if you’re keen to get their interest. Most viewers will decide within the first three to five seconds of a video if they want to invest their time in watching, so it’s crucial you capture their interest and engage them fast to stop them drifting away.
Main content
Once you’ve introduced your video, it’s time to start working through your content. This should be done by:
- Framing the problem
What are the types of problems that your viewers will have encountered which your video can solve? How is the problem affecting you and your viewers? Take around two to three minutes to describe the problems that you hope your video will solve, and work on being empathetic so people can relate to you and the issue you’re discussing.
- Offer solutions with examples
Move on to your solution to the problem. How did you find this solution? Is it easy to implement? Take around four to five minutes to address your solution and give examples of how it works in practice.
Now you’ve addressed the issue that your video content will solve, you’re almost ready to ask them to take the next step. Almost. There’s one more key element in your structure that you need to remember to include.
Hook
The hook can be placed anywhere in your content, although it’s most successful when placed either in the introduction or while you are framing the problem. The hook is a tidbit that aims to encourage a full viewing of your video, so don’t give away your solutions but do give them a reason to carry on watching.
If there’s a particular point where you think they might become bored or distracted, this is a great time to insert your hook. Come up with a powerful hook, for instance ‘with my solution I managed to go from ten views to two hundred in an hour’ or ‘when you hear this solution you’ll understand how I tripled my profits overnight’. Give them a reason to want to stay to the end.
Outro
Your outro shouldn’t just be about signing off in your unique way with some lovely music and visuals. This is the point at which you can ask something back from your audience, whatever that may be. We call this a ‘call to action’, and it could eb something as simple as subscribing through to something more involved like visiting your website.
Think about what you want from your audience; what should they do next? Remember to ask via a strong call to action, otherwise you’ve simply given them some free advice with very little in the way of a return for you.
Script or no script?
Many YouTubers shy away from using any sort of script, feeling that this will make them less relatable and natural. Choosing whether or not to script is entirely up to you; some people feel more comfortable with a script to hand, whereas others prefer to just wing it as they go.
If you don’t feel a script would work for you, do consider having a very rough outline of your structure and the points you want to make readily available while filming. It will help you regain control if you do happen to lose your place and will ensure you get all the information across that you’d planned to.
If you do think a full script would work better for you, make sure you are able to come across as naturally as possible while reading it. Write your script the same way you speak and run through a few times so you’re not squinting at words while you’re on camera. If you regularly wander off script, this could be a sign that a freer flowing style is more your thing.
Read More to Get : How to Loop a YouTube Video >>
Ready to go out and make amazing videos?
Having a structure to your videos might seem a little unnatural at first, but there’s plenty of evidence to show that people who take the time to plan their content get far better results than those who just improvise. If you’re unsure of the best structure for your content, watch videos made by others in your niche to see how they organize theirs.
That’s not to say you have to copy the leaders to be a success; indeed, you’ll be far more successful on YouTube if you continue to be unique. But there’s always room to learn from the best and to take inspiration from those who’ve been getting the very best results.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Mar 27, 2024• Proven solutions
Creating a YouTube channel and uploading video content is only one part of the key to your success. With so much competition on the platform, it’s crucial that you stand out from the crowd with efficient, professional videos that are a pleasure to watch.
Without some planning and structure in mind before you begin filming, it’s all too easy to get a bit lost and start to ramble or fumble your words. Video’s filled with ‘umm’ and ‘err’ are neither pleasant to watch nor engaging.
If you’re serious about making a great YouTube channel and developing a loyal fan base, you’re going to need a workable structure for every video to help you stay on track. Here’s what you need to know:
Quick Jump Menu
- Why is structuring your video important?
- How should you structure YouTube Video Content?
- Ready to go out and make amazing videos?
Why is structuring your video important?
The structure of your video can make all the difference between a successful YouTube channel and a big waste of time. Your objective is to get people watching more and watching all the way to the end. A great structure can:
- Build interest and engagement: By keeping something in reserve and naturally building interest as you go along, people will be compelled to watch longer and interact more with your channel.
- Helps you rank higher: Longer and higher numbers of views will demonstrate your position as an authority well. The YouTube algorithm uses these metrics as part of their ranking factor, so the more and longer views you get, the higher you’ll rank in search.
- Builds consistency and familiarity: If all your videos follow a typical structure, your fans will come to be familiar with your format. They’ll know what to expect from your content and will watch more regularly as a result.
So, now you understand why structure is so important to your channel, let’s take a look at ways in which you can create an amazing structure for every video you produce.
How should you structure YouTube video content?
There are some key elements of a YouTube video’s structure which can make it more natural, more engaging and more fun to watch. When you’re planning your structure, you should follow a logical timeline to take the viewer from start to finish easily, and to ensure you get the actions you want at the end.
Intro
People love to be told what’s about to happen, and an intro can be a crucial step in ensuring they are going to continue watching your content. By explaining clearly what they are about to see, why it’s important to them and what problems you’re aiming to solve, you’ll keep them hooked and prevent them from browsing away to the next search result.
An introduction doesn’t need to be long or particularly involved. Remember, you don’t want to give away all your information here, as what you want is to encourage them to watch until the end. Something like “I’m going to show you … which will help you to …” is fine.
Your idea and purpose need to be conveyed fast and effectively if you’re keen to get their interest. Most viewers will decide within the first three to five seconds of a video if they want to invest their time in watching, so it’s crucial you capture their interest and engage them fast to stop them drifting away.
Main content
Once you’ve introduced your video, it’s time to start working through your content. This should be done by:
- Framing the problem
What are the types of problems that your viewers will have encountered which your video can solve? How is the problem affecting you and your viewers? Take around two to three minutes to describe the problems that you hope your video will solve, and work on being empathetic so people can relate to you and the issue you’re discussing.
- Offer solutions with examples
Move on to your solution to the problem. How did you find this solution? Is it easy to implement? Take around four to five minutes to address your solution and give examples of how it works in practice.
Now you’ve addressed the issue that your video content will solve, you’re almost ready to ask them to take the next step. Almost. There’s one more key element in your structure that you need to remember to include.
Hook
The hook can be placed anywhere in your content, although it’s most successful when placed either in the introduction or while you are framing the problem. The hook is a tidbit that aims to encourage a full viewing of your video, so don’t give away your solutions but do give them a reason to carry on watching.
If there’s a particular point where you think they might become bored or distracted, this is a great time to insert your hook. Come up with a powerful hook, for instance ‘with my solution I managed to go from ten views to two hundred in an hour’ or ‘when you hear this solution you’ll understand how I tripled my profits overnight’. Give them a reason to want to stay to the end.
Outro
Your outro shouldn’t just be about signing off in your unique way with some lovely music and visuals. This is the point at which you can ask something back from your audience, whatever that may be. We call this a ‘call to action’, and it could eb something as simple as subscribing through to something more involved like visiting your website.
Think about what you want from your audience; what should they do next? Remember to ask via a strong call to action, otherwise you’ve simply given them some free advice with very little in the way of a return for you.
Script or no script?
Many YouTubers shy away from using any sort of script, feeling that this will make them less relatable and natural. Choosing whether or not to script is entirely up to you; some people feel more comfortable with a script to hand, whereas others prefer to just wing it as they go.
If you don’t feel a script would work for you, do consider having a very rough outline of your structure and the points you want to make readily available while filming. It will help you regain control if you do happen to lose your place and will ensure you get all the information across that you’d planned to.
If you do think a full script would work better for you, make sure you are able to come across as naturally as possible while reading it. Write your script the same way you speak and run through a few times so you’re not squinting at words while you’re on camera. If you regularly wander off script, this could be a sign that a freer flowing style is more your thing.
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Ready to go out and make amazing videos?
Having a structure to your videos might seem a little unnatural at first, but there’s plenty of evidence to show that people who take the time to plan their content get far better results than those who just improvise. If you’re unsure of the best structure for your content, watch videos made by others in your niche to see how they organize theirs.
That’s not to say you have to copy the leaders to be a success; indeed, you’ll be far more successful on YouTube if you continue to be unique. But there’s always room to learn from the best and to take inspiration from those who’ve been getting the very best results.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
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- License: This work is licensed under CC BY-NC-SA 4.0.
