!["[New] Comparative Content Crusade Analyzing Your Videos Against Others' For 2024"](https://thmb.techidaily.com/81ebbf817b363fd779177ff51390b7d133960a10883de886d722f86edd02f3d2.jpg)
"[New] Comparative Content Crusade Analyzing Your Videos Against Others' For 2024"
![](/images/site-logo.png)
Comparative Content Crusade: Analyzing Your Videos Against Others’
YouTube Analytics – How to analyze your and Competitor’s YouTube Video
Richard Bennett
Mar 27, 2024• Proven solutions
Tracking your brand’s YouTube metrics is not enough to ensure success in YouTube. Unless you garner deep insights of your competitors. You must be thinking how can you gauge their company insights using YouTube and track the data movement as well. There is nothing to worry about, we have got you covered. We will show you how to analyze your own channel as well as that of your competitors’ YouTube analytics. Let’s now explore about it!
How to analyze your own YouTube channel/video?
It is important to have reliable YouTube analytics tools for your brand, as videos on YouTube are searchable through Google. They contribute to generate organic traffic for you using both Google and YouTube as a medium. YouTube has a default dedicated analytics mechanism to measure how the video fares in YouTube to gain the most out of it.
Here we have collated the broadly used YouTube insights to ensure that your highly equipped, SEO compatible video engages more audience and performs well. The matrix sums up the most essential parts of YouTube analytics. Let’s go through them.
1. Views
Though, views determine the number of people clicked on a certain video on YouTube, it’s impossible to figure out whether the video has been watched till the end or not. Moreover, they can be altered through clickbait tricks and hence YouTube doesn’t solely put much value on them.
Views along with watch time turn out to be the best bet. Watch time sums up the total amount of time spent (in terms of minutes) on your brand’ videos. With the updated dashboard it becomes easy to get the YouTube analytics and gauge the video’s performance. Using the average view duration, you can know whether your video is being watched till the end or not.
2. Playback Location
As ‘Playback locations’ of YouTube videos can reveal where does all the traffic come from, it would help your channel figure out for which location the video has fared well. It will guide you to reach the backlinks locations/sites. Knowing the popular locations for your YouTube video being played, you can know whether YouTube is the search engine or they have been diverted from somewhere else. Depending on the video playing locations, the views will be segregated in to embedded video, YouTube watch page, mobile devices, and YouTube channel page. Understanding location specific views would help you decide where should you focus to enhance the performance of your video.
3. Demographics
The demographics page helps you get YouTube insights, using them you can know the audience in a gender and location specific manner. For local businesses targeting a certain region, YouTube analytics would prove to be a boon. You can also know the geography and device used by the viewers with this feature. Understanding the gender and location of people will help you create dedicated product videos that would be helpful to them.
4. Traffic sources
Understanding the source of your YouTube video’s traffic would help you track the prominent keywords that viewers use for landing at your YouTube video. You can figure out their choice and their search patterns this way. The YouTube insights will show you whether the viewers found your video by searching YouTube, a channel on YouTube, through suggested videos, or an external link. The YouTube Analytics tool’s panel would assist you in finalizing the most beneficial traffic source for your brand. You can optimize your video and keyword strategy with this.
5. Audience Retention
This data explains how far your video has engaged your audience. Along with views, the duration that a viewer is on your video weighs too. From the audience retention page, you can find out the specific time that a viewer has exited your video and see what made them do so. There are 2 types of audience retention features – absolute audience retention and relative audience retention.
6. Devices
It is important to know which device is being used to watch the video. The metrics is distributed among mobile phones, computer, TV, tablet etc. you will be able to understand whether your video needs to be optimized for a certain video or not.
7. Likes and dislikes
YouTube insights gauge the audience acceptance for your video by the number of likes and dislikes. Videos with a huge number of like implies that it is loved by people, though, the quality of video can’t exactly be defined by the number of likes or dislikes. Even the best quality video created for asking opinions about a certain situation/issue might be good enough but still get dislikes.
8. Subscribers
YouTube analytics help you determine the engagement metrics to explain the origin of your subscribers. It includes both their geo-location, the date of subscription, and the source/medium they used to land with your video on YouTube. You can observe the number of people subscribing and unsubscribing from your YouTube channel.
The subscription stream enables your audience to get suggestions for new videos from your channel and offer better exposure to the service and products you offer.
You May Also Like : How to Get More Subscribers
9. Annotations
While considering YouTube Analytics, it is essential to understand that there are annotations to guide viewers to your business site for more content. It is not necessary that the content is video only, it might include a blog post as well. This will let you understand the click through rate and ‘close’ rates for every annotation. This in turn will assist you in optimizing how to reach your audience and where to place the annotations.
10. Comments
Audience engagement on any YouTube video can easily be gauged by using the vital aspect known as comments. Either it touched a chord in their heart, inspired or motivated them, or simply made them smile, the comments will say it all. Sometimes the audience simply taps ‘Like’ in place of commenting at their convenient.
11. Cards
Cards is a new feature in YouTube analytics and aimed at replacing annotations. This will improve user interactivity of any video and accelerate the engagement. They will act as call to action for informing visitors regarding playlists, videos, merchandising, fan funding, and associated website etc.
12. Sharing
This aspect sums up the amount of shares of the YouTube video across different social networks along with the share date. Google ranking is influenced with the share numbers, as higher the number more the chances of unique backlinks for your videos.
13. Videos in playlists
Favorites has been renamed to ‘Videos in playlists’. Your reach broadens as people keep marking your videos as favorites on their playlist. This is visible to the public on the YouTube channel itself.
How to analyze your competitors
Although, you can’t see the dashboard data of your competitor, there are still some ways to observe and study your competitors’ successful videos and from their views, favorites, ratings, and comments find out the driving force behind it.
For example, reading the comments and see what they are saying. Notice both the positive and negative ones so that you can incorporate the ideas in your videos. You can also make a better video by understanding what a specific demographic region is fond of watching in the said niche.
Or you can use those analyzing tools below to discover the more stats of your competitors.
1. InflueNex
InflueNex is a helpful influencer marketing tool for Analyzing, searching, and managing YouTubers. With the help of this YouTube analytics tool, you’re able to learn your competitors’ channels and videos with detailed information.
2. Rival IQ
This YouTube analytics tool helps you increase social media engagement, conduct competitive analysis to track competition, discovers new content ideas for your target audience. You can use it to leverage your foothold in YouTube.
3. SocialBlade
SocialBlade helps you gain YouTube insights and enables you to understand how your rival brands fare. You can learn from them and enhance your own strategy to beat them.
Read More to Get: 5 Methods to Go Frame by Frame on YouTube Video >>
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Also read:
- [Updated] Master Selections Top Editors For Professional Content
- [Updated] Quick Video Growth Top 20 Hacks for Instant Impact
- [Updated] Securing Your Content's Reputation While Gaining A Million Viewer Engagements
- [Updated] The Lasting Way to Disconnect From YouTube Shorts
- [New] In 2024, Charting the Course to Digital Stardom Launch Your Chanel Today
- [New] Earn Big on YouTube Shorts Tips for Profitable Content Creation for 2024
- [New] Top 11 Strategies for Boosting Your YouTube Videos' SEO
- [Updated] The Smart Way to Extract Specific Segments From YouTube
- Optimal Audibility Techniques to Enhance Recording Quality for 2024
- The Future of Makeup Predicted Titans on YouTube for 2024
- [Updated] Demystifying Income Flow to Creators Within the Short Video Model for 2024
- [Updated] 5 Best Sites for Quick Templates on YouTube for 2024
- [New] Transforming Viewers Into Customers YouTube's Essential 5 Tactics
- [Updated] The Foundations of a YouTube Venture A Comprehensive Guide
- [Updated] Pro Stock Market Strategies in YT Reviews
- [New] In 2024, DailyMovement vs Youtube Income Comparison
- [Updated] Elevate Your Aspects A Beginner' Cookbook for ASMR Filmmaking for 2024
- Record Longer Film Segments for YouTube for 2024
- [New] Universal Online Creation The Top 10 Easy YouTube Videos For Beginners
- 2024 Approved YouTube Glamour A Guide to Video Color Balance
- [Updated] A Comprehensive List of the Best 10 Low-Cost Video Production Schools on YouTube for 2024
- [Updated] Leveraging Regular Content Posts for Enhanced YouTube Traffic
- [New] ASMR Mastery in Action Strategies for Dynamic and Effective Videos for 2024
- [Updated] Breaking Into Livestrances A Gamers' Guide to YouTube Success for 2024
- [Updated] In 2024, Elite Women Gaming Leaders Top 10 On YT
- [New] 2024 Approved Enhance YouTube Video Speed - Fast Render and Upload Techniques
- 2024 Approved Zero Intrusions? Check Out Our List of Top 7 Android Apps
- The Power of Politeness in Growing Your Audience for 2024
- [New] In 2024, Deciphering Finances How Much Do YouTubers Earn Per Ad?
- [New] In 2024, Command the YouTube Stage Mastering Visibility Through Tactics
- [Updated] Video Perfection A Comprehensive Strategy for Seamless Subtitle & CC Integration on YouTube
- [Updated] From Frame to Firm Selecting Your MCN Partner
- [Updated] Mastering YouTube Screens' Final Touches
- [New] Enhancing Video Soundtracks on Digital Platforms for 2024
- [Updated] Tips for Preventing Invisible Thumbnails on Shorts Videos
- [Updated] Match Up With Moguls Six Questions to Identify YouTubers
- [Updated] Enhance Video Popularity with Strategic Timestamps for 2024
- [New] 2024 Approved Beauty's Brightest Stars YouTube Personalities to Follow
- [Updated] Spark Viewer's Attention with These 10 YouTube Responses
- [New] 2024 Approved Behind the Scenes Creating Successful YouTube Shorts Videos
- 2024 Approved Elevate Your Edit 5 Advanced Final Cut Pro Techniques to Try Now
- 2024 Approved Ultimate Guide to the Leading 11 Free Voice Changing Applications on iOS & Android Platforms
- In 2024, How to Transfer Data from Samsung Galaxy M14 5G to Any iOS Devices | Dr.fone
- [Updated] The Core Ideas Behind Mixed Reality
- In 2024, Transforming iPhone Photos Upside-Down & Sideways Tricks
- The Rise of Immersive Consumer Spaces for 2024
- New 2024 Approved Audio Cleanup 101 Expert Methods for Voice Isolation in Visual Media
- In 2024, How Can I Catch the Regional Pokémon without Traveling On Realme Narzo 60 Pro 5G | Dr.fone
- Unmatched Portfolio Boosters - Top Free 3D Texts for 2024
- Social Media Showdown YouTubes Shorts Versus TikToks Short Forms
- [New] In 2024, The Ultimate Guide to Using TikTok on Mac & Windows
- 2024 Approved Script Mastery Online Academy
- 2024 Approved Ascending 8 Media Makers Dominating Viewership
- [Updated] 2024 Approved How to Download TikTok on Macbook
- In 2024, The Complete Guide to Shooting with a Green Screen
- 2024 Approved Top 10 Android Compatible GBA Games Simulators
- [Updated] In 2024, Advanced Screen Transcriber for ChromeOS
- How to Use Life360 on Windows PC For Lava Yuva 2 Pro? | Dr.fone
- Must-Have Programs for YouTube Video Downloads
- Complete Profile Makeover A No-Nonsense Guide to TikTok Image Enhancement for 2024
- Title: "[New] Comparative Content Crusade Analyzing Your Videos Against Others' For 2024"
- Author: Kenneth
- Created at : 2024-06-05 10:33:56
- Updated at : 2024-06-06 10:33:56
- Link: https://facebook-video-footage.techidaily.com/new-comparative-content-crusade-analyzing-your-videos-against-others-for-2024/
- License: This work is licensed under CC BY-NC-SA 4.0.